From Strategic Planning To Tech Strategy  

Webinar Details and Presenters

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In the new world of health and human services, technology is more than a back office function – it’s an integral part of best practice management and consumer service delivery. How do executive teams go about deciding what technology investments make sense? And what are the best practices to assure that your technology investments provide the return-on-investment and edge in the marketplace that is needed for success?

Hear Monica E. Oss, Chief Executive Officer of OPEN MINDS and Bill Keyes, SVP of Sales and Marketing of CoCENTRIX speak on the best approaches and pitfalls to making new technological innovations a reality for consumers. During this special online event, hear tech selection best practices and technologies to consider in order to maintain a competitive advantage in the changing market.

Learning Objectives:

  The New Best Practices In “Tech Strategy” Development

  The “How-To” Guide For Choosing New Technology (EHRs, Treatment Technologies, Analytical Tools, and more)

  Implementation Is Everything: What You Can Do To Get Your New Technology Up & Running Smoothly & Efficiently

  Leveraging Your New Technology For Competitive Advantage: How To Get The Most Out Of Your Tech Investments

About the Speakers

Monica E. Oss, M.S., Chief Executive Officer, OPEN MINDS

Monica E. Oss, is the founder of OPEN MINDS. For the past two decades, Ms. Oss has led the OPEN MINDS team and its research on health and human service market trends and its national consulting practice. Ms. Oss is well known for her numerous books and articles focused on the strategic and marketing implications of the evolving health and human service field. She has unique expertise in payer financial models, provider rate setting and service pricing. She has led numerous engagements with state Medicaid plans, county governments, private insurers, managed care programs, service provider organizations, technology vendors, neurotechnology and pharmaceutical organizations and investment banking firms – with a focus on the implications of financing changes on delivery system design. Prior to founding OPEN MINDS, Ms. Oss served as an executive with a national managed behavioral health organization, with responsibility for market development and for actuarial analysis and capitation-based rate setting. She also held a position as a vice president of the U.S. risk management and underwriting division of an international insurance company. Ms. Oss has been the keynote speaker at the conferences of dozens of national associations and has been published in a wide range of professional journals and trade publications. She has provided Congressional and state legislative testimony on issues as diverse as the financial impact of parity and payer medication access policies. Ms. Oss has led a range of industry research and management consultation initiatives, serving as principal investigator on research projects that include (but are certainly not limited to) examination of national managed behavioral health enrollment patterns; development of provider rate structures for government entities; creation of return-on-investment analysis model for technology investments; design of performance-based compensation models for service providers and managed care entities within public and private health plans; and analysis of the economic impact to health system and health plans of changes in benefit design, adoption of evidence-based practices, and new technologies. Ms. Oss is a graduate of the University of Minnesota. She serves on the advisory boards of the Shippensburg University Health & Human Services Management Program and the Institute for Behavioral Health Informatics.[/col]

Bill Keyes, SVP of Sales and Marketing, CoCENTRIX

Bill has over 28 years of experience as a sales leader and individual contributor within the healthcare industry. He has directly contributed to the success of multiple businesses, both entrepreneurial start-up companies and Fortune 500 corporations. Bill is a results driven leader with a deep understanding of healthcare and HIT. Prior to joining CoCENTRIX, Bill held senior leadership positions with Allscripts where his sales teams focused on enterprise Care Coordination, Post-acute, ambulatory EHR and Population Health solutions. Prior to Allscripts, he was a key contributor and leader with a start-up company in the Care Management and Discharge Planning space – Extended Care Information Network (ECIN). Prior to that, he held sales and sales leadership positions with McKesson/HBOC and Baxter Healthcare. Bill holds an undergraduate degree in Business (BBA) in Management Information Systems from the University of Iowa and an MBA in marketing from DePaul University in Chicago where he was a member of the Delta Mu Delta National Honor Society for Business Administration. Bill is active in the Leukemia & Lymphoma Society and Tampa Bay Watch charity organizations.